The European Commission has set  a new Directive on teeth whitening products! The European Commission has voted for decision that tooth whitening products are classified as cosmetic products under Annex III, Part I of the Cosmetics Directive, 76/768/EEC and there fore there is a new regulation making sure that all tooth whitening products are safe for the user. Beconfident group has been working on the new teeth whitening products since 2011 and will launch them end of October to comply in full with the regulation. Upon advice from the European Scientific Committee on Consumer Safety, the following guidelines have been adopted by the Commission and are to be implemented into a new Directive to be transposed into national legislation by each of the EU member states within 12 months. Only teeth whitening products with less than 0.1% hydrogen peroxide may be sold on the open market in the European Union. Products containing between 0.1%-6% hydrogen peroxide content may only be sold to dentists, and only under the following conditions:

The first use of each cycle of the product must be completed by a dentist as a clinical examination, after which use may be continued by the patient. Use of these products by clients under 18 years of age is not permitted, even under supervision of a dentist.

All teeth whitening products with hydrogen peroxide levels higher than 6% are banned in the European Union from 2012-11-01

The new directive strengthens the Commission stance on Hydrogen Peroxide levels for the safety and health of all consumers in the European Union. Beconfident holds the EU certification for the cleaning and whitening foam products and are tested by UK STR / UL for Europe. We apply the strongest manufacturing techniques to assure the highest quality – all for the total customer satisfaction.