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    • Sonic toothbrush
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Teeth Whitening X4 Pro Kit
Teeth Whitening X4 Pro Kit

Our most effective kit for maximum results. 100% Peroxide free.

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Teeth whitening

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Oral care

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Skin care

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Wellness

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Popular products

Teeth whitening

Efficient and gentle teeth whitening products for a fresher, whiter smile.

  • MP143175 Multipack Multifunctional Whitening Toothpaste

    MULTIPACK MULTIFUNCTIONAL WHITENING TOOTHPASTE

    Multifunctional whitening toothpaste for whiter, cleaner and stronger teeth.
    £18.90     Add to basket
  • beconfident pro kit 1250xx 5

    Teeth whitening x4 Pro kit

    Up to 7 shades whiter teeth in 10 days + another shade whiter when used with LED Booster Light
    £85     Add to basket
  • 141098 Multifunctional Whitening Toothpaste Acai Mint

    MULTIFUNCTIONAL WHITENING TOOTHPASTE ACAI+MINT

    Multifunctional whitening toothpaste for whiter, cleaner and stronger teeth.
    £4.90     Add to basket
  • 141398 Multifunctional Whitening Toothpaste Coconut Mint

    MULTIFUNCTIONAL WHITENING TOOTHPASTE COCONUT+MINT

    Multifunctional whitening toothpaste for whiter, cleaner and stronger teeth.
    £4.90     Add to basket
  • 141198 Multifunctional Whitening Toothpaste Jordgubb Mint

    MULTIFUNCTIONAL WHITENING TOOTHPASTE STRAWBERRY+MINT

    Multifunctional whitening toothpaste for whiter, cleaner and stronger teeth.
    £4.90     Add to basket
  • 141498 Multifunctional Whitening Toothpaste Extra Mint

    MULTIFUNCTIONAL WHITENING TOOTHPASTE EXTRA MINT

    Multifunctional whitening toothpaste for whiter, cleaner and stronger teeth.
    £4.90     Add to basket
  • beconfident multifunctional toothpaste 7350064167861

    MULTIFUNCTIONAL WHITENING TOOTHPASTE SENSITIVE MINT

    Multifunctional whitening toothpaste for whiter, cleaner and stronger teeth.
    £4.90     Add to basket
  • dualfoam

    TEETH WHITENING DUAL FOAM WITH FLUOR

    Rated 3.00 out of 5
    Tooth whitening toothpaste with added fluoride. A perfect alternative for those who do not want or are unable to whiten their teeth with a mouth tray and teeth whitening gel.
    £39.90     Add to basket
Show all teeth whitening products

Popular products

Oral care

Our self-developed, award-winning Sonic Whitening Electric Toothbrush and Multifunctional Toothpaste will give you a clincally proven healthier mouth and teeth.

  • MP143175 Multipack Multifunctional Whitening Toothpaste

    MULTIPACK MULTIFUNCTIONAL WHITENING TOOTHPASTE

    Multifunctional whitening toothpaste for whiter, cleaner and stronger teeth.
    £18.90     Add to basket
  • New

    SILVER SONIC WHITENING ELECTRIC TOOTHBRUSH WHITE/SILVER (Copy)

    Silver Sonic Whitening Electric Toothbrush, white/silver. Complete with 1 regular brushead, cable for USB charger and manual.  
    
£52
    Add to basket
  • 
Test winner		650500 box and brush
    SONIC WHITENING ELECTRIC TOOTHBRUSH BLACK/ROSE GOLD
    For better oral health, cleaner teeth and a whiter smile. Up to 90 days battery life.
    
£77.50
    Add to basket
  • 
Test winner		650000 Box and brush
    SONIC WHITENING ELECTRIC TOOTHBRUSH WHITE/ROSE GOLD
    For better oral health, cleaner teeth and a whiter smile. Up to 90 days battery life.
    
£77.50
    Add to basket
  • 141098 Multifunctional Whitening Toothpaste Acai Mint
    MULTIFUNCTIONAL WHITENING TOOTHPASTE ACAI+MINT
    Multifunctional whitening toothpaste for whiter, cleaner and stronger teeth.
    
£4.90
    Add to basket
  • 141398 Multifunctional Whitening Toothpaste Coconut Mint
    MULTIFUNCTIONAL WHITENING TOOTHPASTE COCONUT+MINT
    Multifunctional whitening toothpaste for whiter, cleaner and stronger teeth.
    
£4.90
    Add to basket
  • 141198 Multifunctional Whitening Toothpaste Jordgubb Mint
    MULTIFUNCTIONAL WHITENING TOOTHPASTE STRAWBERRY+MINT
    Multifunctional whitening toothpaste for whiter, cleaner and stronger teeth.
    
£4.90
    Add to basket
  • 141498 Multifunctional Whitening Toothpaste Extra Mint
    MULTIFUNCTIONAL WHITENING TOOTHPASTE EXTRA MINT
    Multifunctional whitening toothpaste for whiter, cleaner and stronger teeth.
    
£4.90
    Add to basket


Show all oral care products								

Popular products

Skin care
Results-oriented skincare developed by leading researchers for a strong and healthy complexion.
  • 180998 Antioxidant Cleanser
    ANTIOXIDANT CLEANSER
    Facial cleanser with antioxidants and soothing ingredients.
    
£22.90
    Add to basket
  • 190097 Clear Skin Start Kit
    CLEAR SKIN START KIT
    A complete skin care system with a proven effect against clogging and acne
    
£26
    Read more
  • 180790 Hyaluronic Anti Ageing Cream 20 ml
    Hyaluronic Anti-Ageing Cream 20ml
    Rated 5.00 out of 5
    Moisturizing day cream that counteracts wrinkles, pigment spots and rebuilds the skin.
    
£19.50
    Add to basket
  • 181098 Revitalizing Boost Serum
    REVITALIZING BOOST SERUM
    Rated 5.00 out of 5
    Vitamin-rich serum that moisturizes, protects and strengthens the skin
    
£29.90
    Add to basket
  • 180798 Hyaluronic Anti Ageing Cream 50 ml
    HYALURONIC ANTI-AGEING CREAM
    Rated 5.00 out of 5
    Moisturizing day cream that counteracts wrinkles, pigment spots and rebuilds the skin
    
£34.90
    Add to basket
  • 180451 Clear Skin Spot On Pen
    CLEAR SKIN SPOT ON
    Easy-to-use spot treatment of pimples that also has a strengthening effect on the skin.
    
£19.50
    Read more
  • 180500 Stay Fresh Day Cream
    STAY FRESH DAY CREAM
    Vitamin-rich day cream with retinol that leaves the skin hydrated, firm and glowing
    
£29.50
    Add to basket
  • 
180300 Clear Skin Reduce 30 ml
    CLEAR SKIN REDUCE
    Use Reduce daily to maintain the results of your Clear Skin treatment
    
£29.90
    Read more


Show all skin care products								

Popular products

Wellness
Poor sleep, headaches or tense jaws? Try our mouth trays, developed to ease teeth grinding, so you wake up relaxed and well rested.
  • 150300 Dental Guard Protect bettskena
    DENTAL GUARD PROTECT
    Easy-to-use mouthguard for bruxism/teeth grinding.
    
£64.95
    Read more
  • Dental Guard Anti-snore
    The flexible nasal flares gently expand your nasal passages to increase airway volume up to 58% more, which significantly increases airflow.
    
£16.50
    Read more
  • DENTAL GUARD SLEEPRIGHT SECURE
    Durable mouthguard for bruxism/teeth grinding.
    
£72.25
    Add to basket
  • 150202 Dental Guard Dura
    DENTAL GUARD SLEEPRIGHT DURA
    Extra durable mouthguard for bruxism/teeth grinding.
    
£76.08
    Add to basket


Show all wellness products								

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✨We kick off Black friday with a super offer! 99 SEK for 5-day Whitening strips!✨Vi tjuvstartar Black friday med ett supererbjudande! 99 kr för 5-dagars Whitening strips!  #whiteningstrips #whitening #beconfident #smile



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✨Do not forget that we recommend that you change your toothbrush head every 3 months, so that your toothbrush will give you the best possible cleaning.A tip is to check if you need to change the toothbrush head when charging your toothbrush.  #beconfident #confidence #smile #toothbrush #toothbrushheads



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