BeconfiDent proudly presents it’s first TV/Stream commercial made specifically for the digital broadcast of the Lets Dance show, a move that underscores how we are aiming to reach our customers who don’t watch traditional TV.

The Lets Dance is a critical night for marketers because it can attract a massive TV audience at a time when TV viewership is generally fragmenting. Marketers are increasingly interested in targeting viewers who stream programming on digital platforms rather than watching on a TV set.

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The ad will be live from today and during 3 weeks, click here to watch it